Luzumpunkts
Luzumpunkts is an adventure organization specializing in various activities ranging from surfing and snowboarding to kayaking, climbing, etc. We had to design a logo that would be easy to adjust and expand over time. The whole identity was based on a custom-made typeface, which we developed specially for this purpose. Luzumpunkts typeface can be used by itself or together with various symbols and illustrations thus forming an ever growing identity.
